Grow&Glow came to us with a great product and enthusiastic team ready to take the next step in their ecommerce journey. They already had all of the essential product development and naming, so we developed a plan to create a logo, brand guidelines, product mockups, product packaging and also the Shopify store. 

Taking inspiration from the product ingredients and purpose of the brand, we created a stylisted text based logo that is simplistic in nature but also very recognisable for future growth. From that, we developed a colour scheme that is both “on trend” for the current market and demographic but also aligns with the natural ingredients and links with the ingredients. We took this styling and designed sleek, minimalist packaging and product mockups. 

The Shopify store is a combination of the natural healing elements from the products and also services for self-care and community events. We designed and developed a store that has a streamlined product catalogue, strategically built to be scalable for future growth. Our focused efforts centred on designing sections that accentuated pivotal features for optimal conversion rates, seamlessly integrating user-friendly payment options. Custom product pages were developed with detail in mind, providing customers with an overview of ingredient overviews to help customers understand the benefits.